Last July, the French Agency for Food, Environment, Health and Safety at Work (Anses) assessed the scientific basis of the claims of a drink that promised to “accelerate the natural decrease in blood alcohol levels and relieve a hangover “.
The Agency examined the results of a study provided by the same company that markets the drink to the Directorate-General for Consumption, Competition and Anti-Fraud (Dgccrf).
Anses points out that the composition of the product does not appear in the document, an inappropriate methodology is used to measure the reduction in alcohol content and that the statistical evaluations are incorrect.
However, apart from the methodological criticism, the reductions in the BAC are quantitatively insignificant and too variable from person to person to have biological significance, and to reduce the consequences induced by alcohol.
Anses also analyzed the scientific data on the effects of fructose and vitamin C in relation to alcohol, but did not consider the results valid as they were made on a limited number of subjects, not very representative of the population.
In the final document, the Agency deems the claim on the beverage’s ability to reduce alcohol content to have no scientific basis, and recalls that the risks associated with alcohol consumption are totally nullified only when the alcohol level is zero. There is another element to consider: writing on the label that it is possible to “lower” the